Can I run multiple international stores on Shopify Plus?
Shopify Plus enables true international expansion through multiple store capabilities and advanced localization features.
Expansion Store Benefits
Included Additional Stores
Your Plus subscription includes 9 expansion stores that can be used for:
- Country-specific storefronts with local currencies
- Regional pricing strategies and product catalogs
- Language-specific content and experiences
- Separate inventory and fulfillment locations
Independent Management
Each expansion store operates independently with:
- Unique domain names and branding
- Separate admin panels and settings
- Custom themes and checkout experiences
- Independent product catalogs and pricing
International Selling Features
Multi-Currency Support
- Display prices in local currencies automatically
- Accept payments in multiple currencies
- Manage exchange rates and pricing rules
- Provide consistent customer experiences
Localization Capabilities
- Translate content into multiple languages
- Adapt product offerings for regional preferences
- Customize shipping and payment methods by region
- Comply with local tax and legal requirements
Management Strategies
When to Use Multiple Stores
- Significant product catalog differences between regions
- Complex tax or legal requirements by country
- Different fulfillment operations in various locations
- Need for completely separate branding
When to Use Single Store with Markets
- Similar product offerings across regions
- Centralized inventory management preferred
- Simpler tax compliance needs
- Want unified reporting and analytics
The choice between multiple stores and Shopify Markets depends on your operational complexity and regional requirements.