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Can Shopify Plus support wholesale and B2B sales?

Shopify Plus offers comprehensive B2B and wholesale capabilities, enabling you to manage both retail and wholesale operations from a single platform.

Native B2B Features

Custom Pricing & Catalogs

  • Create tiered pricing based on customer groups
  • Set up volume discounts automatically
  • Hide specific products or collections from retail customers
  • Display different catalogs for different buyer segments

Flexible Payment Terms

  • Offer net payment terms (Net 30, Net 60, etc.)
  • Set credit limits for wholesale customers
  • Enable purchase orders as payment method
  • Manage invoicing within Shopify

Wholesale Store Option

Plus merchants receive up to 9 additional stores, perfect for creating dedicated wholesale storefronts with:

  • Completely separate inventory management
  • Custom checkout flows for B2B requirements
  • Different shipping rates and fulfillment processes
  • Unique branding and user experience

Integration Capabilities

Connect with popular B2B tools and ERPs for:

  • Automated order syncing
  • Inventory management across channels
  • Customer account management
  • Advanced reporting and analytics

This dual-channel approach allows you to maintain separate experiences while managing everything from one platform.