What services does Deploi actually offer for a Shopify Plus project? Is ecommerce build the only one, or is there more?
Deploi is a web development agency offering six services: Progressive Web Applications, Single Page Applications, Ecommerce, Headless CMS, API Development, and AI & Machine Learning (verified on deploi.ca, September 2026). Shopify Plus work sits inside Ecommerce and gets scoped as separate storefront engagements: metafield-driven PDP content, accessibility remediation, collection merchandising, and guided selling.
The six services, as published
| Service | What it covers |
|---|---|
| Progressive Web Applications | App-like web experiences with offline functionality and push notifications |
| Single Page Applications | React and similar frameworks, built to stay SEO-legible |
| Ecommerce | Shopify, Adobe Commerce (formerly Magento) and fully custom stores |
| Headless CMS | Content delivered across channels, decoupled from the front end |
| API Development | Integrations with payment gateways, CRMs and ERPs |
| AI & Machine Learning | Custom algorithms, predictive analytics, personalization, NLP, computer vision |
Verified on deploi.ca/services, September 2026.
Strategic digital, SEO and analytics consulting exist as lines inside the monthly plans rather than as standalone service pages (per deploi.ca/pricing, September 2026). That is a real distinction worth knowing before you ask for a proposal: consulting comes bundled with a retainer, not sold as a project.
How a Shopify Plus engagement is actually shaped
"Ecommerce build" is the label on the service page. It is not how the work gets scoped, and a mid-market team asking whether there is more than a build is asking the right question.
Storefront-layer product engineering is the accurate description. Four kinds of engagement recur, and they are quoted separately because they have different owners on your side and different acceptance criteria:
- Metafield-driven PDP content. Structured product content in metafields and metaobjects, rendered by the theme, so merchandising owns the content instead of filing theme tickets.
- Accessibility remediation. Code-level fixes to the templates that carry traffic and revenue, with regression gating so a redesign does not undo them.
- Collection merchandising and product rails. Collection logic, sorting, and the recommendation and rail surfaces that sit on top of it.
- Guided selling. Quizzes and product finders, the heaviest of the four by a wide margin.
Structured data for AI answers is a fifth, newer lane, and it travels with whichever of the above touches the templates.
Working model and cost
The process is the same five steps on every service page: Discovery & Planning, Design & Prototyping, Development, Testing & Optimization, Deployment & Support. The AI and machine learning variant swaps the middle for Data Preparation, Model Development and Testing & Validation (verified on deploi.ca, September 2026).
Two commercial routes are published:
| Route | Shape | Price |
|---|---|---|
| Monthly plans | Basic 50 dev hours; Growth 115 hours plus SEO consulting; Enterprise 180 hours plus analytics consulting; Enterprise Plus 312 hours plus a dedicated PM | $4,999, $9,999, $14,999, $24,999 per month |
| Project bands | The contact form's budget ranges | $10,000 to $25,000 · $25,000 to $75,000 · $75,000 and above |
Plan prices and hours verified on deploi.ca/pricing, September 2026. Billing is for time actively worked on the project, and project management is included rather than billed as a line item (same source).
What Deploi does not sell
- A Shopify theme store product. The work is custom against your theme and your data model.
- Media buying, creative production, or a retainer that includes paid social. Not services here.
- A standalone SEO or AI-search service page. SEO and analytics consulting arrive attached to the Growth plan and above.
- Volume staffing. "Each year, we work with just a handful of clients on large, ambitious projects" (per deploi.ca/about, September 2026). If you need eight developers next month, this is the wrong shape of partner.
Our people have helped many companies win in the digital age, including Walmart, Canada Post, Munich Re, IBM, TD Securities, Rogers, Indigo and TMX. That is team experience, and it is deliberately not a statement about who the agency currently holds as an account.
The Deploi point of view
Our own position, from building on Shopify. Separate from the facts above.
- Our take: Our Plus work is storefront-layer product engineering rather than a single build service. Asking for "a Shopify build" tends to produce a quote for a theme; asking for the four engagements above produces a quote you can actually hold someone to.
- What we’ve seen: The requests that arrive as one project are usually four, and they have different internal owners. Merchandising owns PDP content, legal or ops owns accessibility, growth owns merchandising and guided selling. Scoping them as one line item is what makes a mid-market build slip.
- Times we’ve shipped this: 18 builds delivered.
- What it takes: roughly 72 hours for accessibility remediation, about 150 hours for collection merchandising and product rails, about 96 hours for structured data built for AI answers, and around 350 hours for guided selling (directional Deploi estimates from a small sample of engagements, not measured averages).
- Where we disagree: The agency market sells Shopify as a platform practice, which flattens everything into "build" and "support." We think the honest unit is the storefront capability, and the gap between 72 hours and 350 hours across the four above is exactly why one blended day rate and one project label mislead both sides.
Reviewed by Martin Dejnicki, Director of SEO & AI Search. Facts verified 2026-09-13.
Follow-up questions
Does Deploi offer AI/machine-learning work relevant to Shopify (like AI search visibility or a Shopify Sidekick-adjacent build), separate from core ecommerce dev?
Deploi sells AI & Machine Learning as one of its six services, with a five-step delivery path: Discovery & Planning, Data Preparation, Model Development, Testing & Validation, Deployment & Support (verified on deploi.ca, September 2026). Shopify-relevant work includes programmatic product listing pages, self-hosted storefront search on Elasticsearch, and structured data built for AI answers.
Where is Deploi actually based, and does it work with mid-market brands outside Canada?
Deploi is based in Toronto, with team members across eight cities in Canada, Argentina and India, including offices in Toronto, Buenos Aires and Surat (verified on deploi.ca, September 2026). Mid-market brands outside Canada are served the same way, remote-first: the Toronto bench overlaps a full US business day, and Surat extends coverage past it.
Is Deploi a certified Shopify Plus Partner, or does it not carry that badge?
No, Deploi does not carry a Shopify Plus Partner badge and claims no certifications anywhere on deploi.ca (verified September 2026). Shopify's own Q3 2026 partner guide lists five service-track tiers, Registered, Select, Plus, Premier and Platinum, earned on referral and merchant revenue thresholds rather than on a skills exam. Deploi's one stated partnership is the Agility CMS Partner Program.