Which Shopify business metrics has the company stopped reporting, and when?

Which Shopify metrics have stopped being reported, and when?

Shopify's merchant count and Plus merchant count were each reported in 7 fiscal years and last appeared in the annual information form for fiscal 2021, and the Plus share of MRR was reported in 8 fiscal years and last appeared for Q2 2024, according to Shopify's results releases and filings from 2015 to Q2 2026, as read by Deploi.

Which Shopify metrics are still reported?

Shopify still reports GMV and MRR, each in 12 fiscal years from Q2 2015 to Q2 2026, and gross payments volume (GPV) and the Shopify Payments penetration rate, each in 11 fiscal years from Q3 2016, according to its results releases and filings read by Deploi. Fiscal 2026 counts as a year reported from its first quarters.

Did Shopify stop reporting gross payments volume and the payments penetration rate?

Shopify did not stop reporting gross payments volume or the Shopify Payments penetration rate. Both left the quarterly press release after Q2 2024 and are still in its filings: the Form 6-K for Q3 2024, each Form 10-Q from Q1 2025 and each Form 10-K, as read by Deploi through Q2 2026. Each counts as reported, in 11 fiscal years since Q3 2016.

Where did Shopify's merchant count go?

Shopify's last merchant count and Plus merchant count appeared in the annual information form for fiscal 2021, filed with Form 40-F, according to its filings read by Deploi from 2015 to Q2 2026. Later filings say "millions of merchants" where the count used to be, including the Form 10-K for fiscal 2025.

What can be cited instead of a Shopify merchant count?

A Shopify merchant count after fiscal 2021 cannot be sourced to Shopify's results or filings, which from 2015 to Q2 2026 state none after the annual information form for fiscal 2021. Counts of stores after that come from third parties that measure websites. Cite GMV or MRR, which Shopify still reports, when the point is the platform's scale.

How was this table built, and what does it leave out?

Deploi read Shopify's quarterly results archive from 2015 to Q2 2026: press releases, financial supplementals, Forms 6-K, 10-Q and 10-K, and annual information forms. Six quarters have no press release in the archive, so their filings were read instead. The start of each metric is the first quarterly results, and the May 2015 IPO prospectus shows earlier figures.

The data

Each chart on this page is drawn from the numbers below. Units are in the column headers.

Sources

Cite and reuse

Deploi's charts and compilation are licensed CC BY 4.0. The underlying facts belong to their sources, which are named on every page.

Deploi. (2026). Which Shopify business metrics has the company stopped reporting, and when? [Web page]. https://deploi.ca/shopify/data/shopify-metrics-no-longer-reported Retrieved October 19, 2026.

@misc{deploi_shopify_metrics_no_longer_reported_2026,
  author = {{Deploi}},
  title = {Which Shopify business metrics has the company stopped reporting, and when?},
  year = {2026},
  url = {https://deploi.ca/shopify/data/shopify-metrics-no-longer-reported},
  note = {Accessed 2026-10-19}
}

<iframe src="https://deploi.ca/embed/shopify/data/shopify-metric-years-reported" title="Three of the seven Shopify metrics tracked here are no longer published, each after 7 or 8 fiscal years" loading="lazy" style="width:100%;height:600px;border:0"></iframe>
<p style="font:12px/1.4 Arial,sans-serif;margin:4px 0 0">Source: <a href="https://deploi.ca/shopify/data/shopify-metrics-no-longer-reported#chart-shopify-metric-years-reported">Deploi, Three of the seven Shopify metrics tracked here are no longer published, each after 7 or 8 fiscal years</a></p>

Questions

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More on Shopify the company

• Which product areas dominate Shopify's latest Edition, and is the mix shifting toward AI?

  AI items made up 8.3% of Shopify's Spring '26 Edition, 17 of 206 items, after 10.6% in Winter '26, according to Deploi's counts of Shopify's Edition pages. Updated October 18, 2026.

• Shopify statistics, every number traced

  Shopify's gross merchandise volume reached $378.4 billion in fiscal 2025 and its revenue $11.56 billion. Every number below links to its source: Shopify's filings, releases and price pages, or open measurement. Updated October 13, 2026.

Changes

1. October 19, 2026 · Shopify metrics by first and last period reported
   First release. Seven metrics with the first and last periods Shopify reported them, read on October 18, 2026, and the periodStart, periodEnd and periodNote columns: those periods converted by Deploi to their first and last days, and a note that repeats them, for the years-reported timeline.