What's the difference between Langify, LangShop, and Shopify's native translation tools in 2026?
Short answer
Langify, LangShop and Shopify Translate & Adapt differ in 2026 on one thing that matters: third-party app content. Translate & Adapt is free (Shopify App Store) but can't translate app content outside Shopify's translatable resources (Shopify Help Center). So Langify sells that reach from its $17.50 Basic plan, LangShop from its $40 Standard plan (Langify listing, LangShop listing, October 2026).
- Translate & Adapt
- Free; 2 or 8 automatic languagesTwo by default, the US and Canada included; eight in 12 European countries. Unlimited manual translations; 4.4 stars on about 1,400 reviews (9 October 2026).Sources: Shopify App Store (Shopify Translate & Adapt); Shopify Help Center (Translating content automatically using the Translate & Adapt app)
- Langify plans
- Free, then $17.50 to $59.95 a monthFree covers 5 languages, manual only. Basic adds 20 languages, machine translation and third-party app content. 4.6 stars on more than 700 reviews (9 October 2026).Source: langify GmbH & Co. KG (langify translate your store on the Shopify App Store)
- LangShop plans
- Free, then $10 to $75 a month on its listingOr $100 to $750 a year. 1 to 20 languages and 50 to 5,000 products by plan; third-party app content from the $40 Standard plan. 4.5 stars on about 470 reviews (9 October 2026).Source: Aheadworks (LangShop AI Language Translate on the Shopify App Store)
- Glossary rules
- LangShop unlimited; Langify 3 to 100LangShop lists unlimited glossary rules on every paid plan; Langify's glossary, in open beta, allows 3, 50 or 100 entries by plan; Translate & Adapt's listing names none.Sources: Aheadworks (LangShop AI Language Translate on the Shopify App Store); langify Help Center (Machine Translation Glossary); Shopify App Store (Shopify Translate & Adapt)
Deploi’s call
Only Langify and LangShop reach app content outside Shopify's translatable resources, and both now sell glossary rules, LangShop with no cap. So pick on that reach and terminology control, not on translation quality or price, because all three produce comparable machine output in 2026.
WaitStay on Translate & Adapt alone when
- Your languages fit Translate & Adapt's automatic limit: two by default in the US and Canada, eight in 12 European countries (Shopify Help Center, October 2026).
- Customers in translated markets see no app-generated text.
- No brand term needs a glossary rule to stay untranslated.
BuyAdd Langify or LangShop when
- App text must be translated: Langify covers it from $17.50 a month, LangShop from $40 (Langify and LangShop listings, October 2026).
- Brand terms need glossary rules: LangShop lists unlimited rules from its $10 Basic plan (LangShop listing, October 2026).
- A one-locale trial of Translate & Adapt leaves a workflow gap your team can name and price, the test Deploi's Langify vs. Translate & Adapt record sets (October 2026).
Basis: Langify vs. Translate & Adapt: Is the Free Native App Enough?, our Build vs. Buy decision record, scored WAIT.
How do Langify, LangShop and Translate & Adapt compare in 2026?
Langify, LangShop and Shopify Translate & Adapt differ most on third-party app content, then on glossary rules and plan limits. Translate & Adapt is free, so whether Translate & Adapt is enough on its own decides whether you compare paid apps at all.
| Criterion | Shopify Translate & Adapt | Langify | LangShop |
|---|---|---|---|
| Price (USD) | Free | Free; $17.50, $29.95 or $59.95 a month | Free; $10, $40 or $75 a month, or $100, $400 or $750 a year |
| Free plan | The whole app, unlimited manual translations | Manual translation in up to 5 languages | 1 language and 50 products |
| Machine translation | 2 languages by default; 8 in 12 European countries | From $17.50, with a one-time gift of 10,000 to 200,000 words | Limited on Free; OpenAI, DeepL Pro and Google Cloud from $10 |
| Languages and products on paid plans | Shopify's limit of 20 languages below Plus, 30 on Plus | 20 languages, no text limit | 5, 10 or 20 languages for 250, 2,000 or 5,000 products |
| Third-party app content | Only content in Shopify's translatable resource types or locale files | From $17.50 | From $40 |
| Glossary rules | Not listed | 3, 50 or 100 entries by plan, in open beta | Unlimited on every paid plan |
Which comparison rows decide a mid-market choice?
The third-party app content row decides most mid-market choices; the free-plan row rarely does. Shopify says Translate & Adapt can't translate third-party app content "that isn't hosted as a Shopify translatable resource type or storefront locale file" (Shopify Help Center, October 2026). Langify sells that reach from its $17.50 Basic plan, which lists "3rd party apps translation" (Langify listing, October 2026). LangShop sells it from its $40 Standard plan, which lists "Dynamic, 3rd-party apps translations" (LangShop listing, October 2026). So if app content is your gap, the comparison is $17.50 against $40 a month, and the other rows are detail.
The free plans on the two listings look alike and are not, which is why they rarely decide. Langify's free plan gives unlimited manual translation in up to five languages, which is a working tool for a small catalog. LangShop's free plan covers one language and 50 products, which is a demo.
Where does LangShop beat Langify?
LangShop beats Langify on glossary rules, the control a brand needs to keep product names and trademarks untranslated. LangShop lists unlimited glossary rules on every paid plan, from $10 a month (LangShop listing, October 2026). Its $75 Advanced plan adds 10 rules to exclude content types. Langify's glossary is in open beta and allows 3 entries on Basic, 50 on Growth and 100 on Premium (Langify Help Center, October 2026). Translate & Adapt's App Store listing names no glossary feature (Shopify App Store, October 2026).
So for a brand with protected product names and an ingredient vocabulary held constant across languages, LangShop is the stronger tool. LangShop also lists "New items translation auto sync" of 50 on Standard and 125 on Advanced (LangShop listing, October 2026), which suits a store that drops new products weekly. Langify's listing sells discounts on machine translation words instead, which is a cost lever rather than a control lever.
Where does Translate & Adapt beat both paid apps?
Translate & Adapt beats both paid apps on price at scale, because it charges nothing at any number of languages or products. A brand selling in eight languages from a 4,000-product catalog pays nothing for Translate & Adapt and pays only for translation past its automatic limit. On LangShop the same brand needs the $75 Advanced plan, because Standard covers 2,000 products (LangShop listing, October 2026). On Langify it needs at least the $17.50 Basic plan, because the free plan stops at five languages. It then buys machine translation words in one-time packages (Langify Help Center, October 2026).
Translate & Adapt and Langify also run side by side. Langify v2, set up for new customers since December 2019, is built on Shopify's Translation application programming interface (API) (Langify Help Center, October 2026). Translate & Adapt shows content created by apps that use that interface (Shopify Help Center, October 2026). So native plus Langify's $17.50 plan for app content is a sensible end state. At three to five languages with a content-heavy catalog, Deploi's translation record scores an owned AI translation pipeline CUSTOMIZE instead (October 2026).
When should you not decide from this comparison?
Don't decide from a feature comparison until you know which of your own apps show text Translate & Adapt can't reach, because only that row is worth paying for.
Deploi’s point of view
Our own position, from building on Shopify. Kept apart from the sourced facts above.
- What we’ve seen
- Merchants shortlist on the star rating and the monthly price, then discover weeks in that the tool cannot touch the review widget or the loyalty copy. The rating tells you about support responsiveness. It tells you nothing about reach.
- Where we disagree
- Comparison posts in this category rank these tools. Ranking them is the wrong operation, because they are not substitutes at the same price point. Native plus a $17.50 Langify tier is a normal and sensible end state for a mid-market brand, and no ranking produces it.
- What this page adds
- the actual published tier at which each paid app starts covering third-party app content, which is the specific number the parent says to go and find.
Decision records behind this answer
When this answer changes
- Langify or LangShop moves third-party app translation to another plan, or changes its price.
- Langify's glossary leaves open beta or changes its entry limits.
- LangShop changes the product or language limits on its plans.
- Shopify adds glossary rules or wider app-content reach to Translate & Adapt.
- Shopify extends Translate & Adapt's eight-language automatic tier to stores in the US and Canada.
Related questions
This follows from Is Shopify Translate & Adapt good enough for a mid-market multi-language store, or do I still need a paid translation app?
- Is Langify still worth paying for now that Shopify's native Translate & Adapt is free and improving?
Langify still earns its $17.50 Basic fee where customers see third-party app content, or where you machine-translate past Translate & Adapt's limit (Langify listing, October 2026).
- Can I outsource ongoing translation maintenance to an agency instead of using Translate & Adapt's self-serve tools directly?
Yes: an agency can run ongoing Shopify translation maintenance, though Shopify has no translation permission to grant.
- Is switching from a third-party translation app to Shopify's own native Translate & Adapt a genuine cost-optimization move, or does it just shift the cost elsewhere?
Switching to Shopify Translate & Adapt saves the whole subscription only within its automatic-language limit; past it, the cost moves into translation labor.
Sources
Every figure on this page traces to one of these. Official and vendor pages are checked on the date shown; Deploi records are our own published decisions.
- Shopify App Store, Shopify Translate & Adapt
- Shopify Help Center, Translating content automatically using the Translate & Adapt app
- Shopify Help Center, Requirements and considerations for using the Translate & Adapt app
- Shopify Help Center, Requirements and considerations for selling in multiple languages
- langify GmbH & Co. KG, langify translate your store on the Shopify App Store
- Aheadworks, LangShop AI Language Translate on the Shopify App Store
- langify Help Center, Plans Overview
- langify Help Center, Machine Translation Glossary
- langify Help Center, Which version of langify do I have installed?
- LangShop, Pricing
- Deploi Build vs. Buy, Langify vs. Translate & Adapt: Is the Free Native App Enough?
- Deploi Build vs. Buy, Should You Build or Buy Translation on Shopify?