International Selling
Powered by Deploi
Common Questions
Is Shopify Translate & Adapt good enough for a mid-market multi-language store, or do I still need a paid translation app?
Shopify Translate & Adapt covers translation capacity for most mid-market stores and stops in three named places: free machine translation ends at two languages, the translation API reaches 19 resource types, and checkout language customization requires a third-party app (Shopify docs, September 2026). Buy a paid app for workflow and app content, not for translation.
Is Langify still worth paying for now that Shopify's native Translate & Adapt is free and improving?
Langify still earns $17.50 to $59.95 per month for stores that need third-party app content translated or more than two auto-translated languages (App Store listing, September 2026). Shopify Translate & Adapt auto-translates two languages free and reaches only native Shopify resources. Stores at two languages with no app-generated copy save the whole fee.
What's the difference between Langify, LangShop, and Shopify's native translation tools in 2026?
Langify, LangShop and Shopify Translate & Adapt differ on one axis that matters: third-party app content. Native reaches 19 Shopify resource types and no further. Langify includes app translation from its $17.50 per month Basic tier, LangShop from its $40 Standard tier (App Store listings, September 2026). Native is free at every language count.
What's the actual difference between 'multi-language' and 'multi-market' in Shopify's terminology? Are they always linked?
Multi-language and multi-market are separate Shopify settings with separate ceilings. A store sells in up to 20 languages on Basic, Grow and Advanced and up to 30 on Plus, while markets are capped at 50 per store with 3 included below Plus (Shopify docs and Markets API, September 2026). One market can carry several languages.
Do I still need a paid translation app if my Shopify brand only sells in English-speaking markets (US, UK, Canada, Australia)?
English-only brands selling in the US, UK, Canada and Australia need no paid translation app. Shopify Markets handles currency, domain and pricing per country, and Translate & Adapt handles regional spelling and messaging variations at no cost (Shopify App Store and docs, September 2026). The real work is market configuration, not translation.
Can I outsource ongoing translation maintenance to an agency instead of using Translate & Adapt's self-serve tools directly?
Agencies can run ongoing Shopify translation maintenance, and Shopify's permission model makes it awkward: no translation-specific staff permission exists, so access is granted through broader admin roles or through the translation API and CSV round trips (Shopify docs, September 2026). Deploi publishes no retainer price for this work.