Platform & Architecture — Build vs. Buy
6 capability decisions in Platform & Architecture, each scored across the 12-dimension TCC framework for a mid-market Shopify reference scenario.
Build or Buy Performance Monitoring & App Audits on Shopify?
BUILDMeasurement is free on Shopify; storefront speed comes from an audit-and-remediation program, not a speed app.
Platform & Architecture
Build or Buy Shopify Staging, CI & Theme Workflow?
BUILDStaging, CI, and theme workflow on Shopify is a BUILD: free native rails (CLI + GitHub) plus a small owned pipeline beat renting the discipline.
Platform & Architecture
Build or Buy Your Checkout Extensibility Upgrade on Shopify Plus?
BUILDThe checkout extensibility upgrade is a build, run as a program: Scripts already stopped, and the last legacy checkout scripts go away August 26, 2026.
Platform & Architecture
Build or Buy Your Multi-Store Architecture on Shopify?
CUSTOMIZEMarkets made one store the modern default; extra stores are for true divergence, priced honestly at your app stack and ops multiplied by store count.
Platform & Architecture
Custom App vs. Public App: Build or Buy Shopify Internal Tooling?
BUILDA custom app wins for Shopify internal tooling once any dev bench exists.
Platform & Architecture
Should You Build or Buy Your Shopify Scripts-to-Functions Migration?
BUILDA Scripts-to-Functions migration is a build for any store whose checkout logic still earns money — unported rules have already gone silent.
Platform & Architecture