B2B & Wholesale — Build vs. Buy

Native exemptions cover known accounts at no cost; buy Exemptify at $4.99/month (verified Sep 2026) for EU VAT-ID validation and storefront net-price display.

B2B & Wholesale

Faire wins retailer acquisition; a native Shopify B2B store wins reorders at full margin. Run both, with a written rule on where repeat orders go.

B2B & Wholesale

Plus includes 1 TB of file storage per store, which image-led catalogs rarely strain. A DAM earns its price on approvals, rights and multi-store distribution.

B2B & Wholesale

A B2B buyer portal belongs on native rails: customer-account extensions on native B2B beat renting a hosted portal layer once a dev bench exists.

B2B & Wholesale

Native catalogs carry B2B price lists until the 3-catalog cap bites; past it, customize with API-generated catalogs instead of renting a parallel pricing database.

B2B & Wholesale

Building B2B checkout customization wins on Shopify — wholesale checkout rules are too company-specific to rent, and Functions are the sanctioned surface.

B2B & Wholesale

Plus's native B2B deposits collect the percent up front, but the balance is never auto-captured. Both purpose-built B2B deposit apps had 0 reviews when checked.

B2B & Wholesale

Building B2B registration and approval wins for mid-market Shopify stores — native B2B still ships no auto-approve workflow for wholesale applicants.

B2B & Wholesale

Direct company catalogs give one company or location its own price list natively on Plus; below Plus, an app's per-customer price lists are the workaround.

B2B & Wholesale

MOQs and order rules are a narrow build: native B2B catalogs carry quantity rules, and one validation Function enforces the floors and logic they can't.

B2B & Wholesale